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vibrant. high-impact. waterproof.

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1440 Longwear Eyeliner

Less than 2 minutes to apply. 1440 minutes of budge-proof, smudge-proof staying power.

$18 $11.11
Liquorice (rich jet black)
Brown Sugar (dark terra cotta)
Olive (green)
Kalamata (deep brown)
Icing (soft pink)
Oyster Blue (pearlescent slate)
Black Truffle (black silver)
Gold Mocha (brown bronze)
Pine (forest green)
Aqua (turquoise)
Blueberry (blue purple)
Eggplant (deep purple)
Color - LIQUORICE is a rich jet black LOW STOCK

Please select a shade

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1440 Longwear Eyeliner
$18 $11.11
ADD TO CART - $18.00 $11.11

MADE IN USA / FAST SHIPPING & EASY RETURNS

  • With our 1440-minute eyeliner, you can face anything life throws your way - break-ups, new beginnings, and everything in between - without worrying about your liner smudging.
  • Get 24 hours (or 1440 minutes) of vibrant, high-impact color that is waterproof, transfer-proof, and smudge-proof. It’s perfect for days you’re too busy to touch-up your make-up, and for nights you can’t be bothered to.
  • The TruGlide Technology gives it a butter-like application. The advanced formula creates an ultra-creamy, tug-free, soft-glide application that gives you a vibrant, rich and evenly applied color pay-off. And what’s more? It sharpens to a fine tip so you can easily draw thin and precise strokes.
  • The 1440 Longwear Eyeliner is vegan, cruelty-free and formulated without BHT.

To create a sharp, defined look, glide 1440 Eyeliner along the lash line and waterline.

For a more diffused, smokey eye, use a small brush to soften the line and diffuse the color along the eyelid.

Once the formula sets (30 seconds) it is waterproof, transfer-proof, budge-proof and smudge-proof.

Pro Tip: For an instantly brighter and widened eye look, you can use the shade Icing to line the waterline.

Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic Wax, Isododecane, Polybutene, Ethylene/Propylene Copolymer, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl, Hydroxyhydrocinnamate, Copernicia Cerifera (Carnauba) Wax. MAY CONTAIN/PEUT CONTENIR: Iron Oxides (77491/77492/77499), Mica (77019), Bismuth Oxychloride (77163), Titanium Dioxide (77891), Black 2, Ferric Ferrocyanide (77510), Yellow 5 Lake, Blue 1 Lake (CI 42090).
Pair It With
Cosmetic Pencil Sharpener

Cosmetic Pencil Sharpener

$8.00

German-made essential cosmetic tool for all types of eyeliners and lip pencils.

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IYKYK Eyeshadow Stick

$20.00

Longwear, blendable, high-impact color

Vixen
Vixen
Pink Quartz
Champagne
Mink
Ash
Green Smoke
POWER’FULL Mascara

POWER’FULL Mascara

$26.00

Mind-blowing length, volume and curl. Zero flakes or smudge.

Black

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Wonderskin is Vegan
Wonderskin is cruelty-free
Wonderskin is PFAS-free
Wonderskin is water-proof
Wonderskin is transfer-proof
Wonderskin lasts for 10 hours

SHOP THE LOOK

AMALIA is wearing 1440 Longwear Eyeliner in shades Kalamata and Oyster Blue

12 ultra-creamy, long-lasting shades

CASEY is wearing a combination of shades Icing and Liquorice

12 High-Pigmented Shades

Brown Sugar

Liquorice

Kalamata

Olive

Oyster Blue

Icing

black truffle

gold mocha

Pine

Aqua

Eggplant

Blueberry

Super creamy smooth formula that just stays for hours, through sweat, tears, showers and rain!

KATIE

Verified Buyer

With our 1440-minute eyeliner, you can face anything life throws your way - break-ups, new beginnings, and everything in between - without worrying about your liner smudging

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POWER’FULL Mascara
POWER’FULL Mascara
POWER’FULL Mascara

Mind-blowing length, volume and curl. Zero flakes or smudge.

Mind-blowing length, volume and curl. Zero flakes or smudge.

Add to cart
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$26
Translation missing: en.products.product.price.regular_price
WONDER BLADING Dream Brow Gel-Serum
general
WONDER BLADING Dream Brow Gel-Serum

Weightless volume, color, and definition that lasts for over 24 hours—in just one step.

Weightless volume, color, and definition that lasts for over 24 hours—in just one step.

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Blonde
Brunette
Dark Brunette
Black
Color -  LOW STOCK

Please select a shade

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$11.11
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$19
POWER’FULL Lash & Brow Enhancing Serum
POWER’FULL Lash &amp; Brow Enhancing Serum
POWER’FULL Lash & Brow Enhancing Serum

Incredible full 3D effect. Lashes and brows look 25% longer in just four weeks.

Incredible full 3D effect. Lashes and brows look 25% longer in just four weeks.

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$39
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Sold Out
WONDER BLADING All-Day Lip Stain
general
WONDER BLADING All-Day Lip Stain

Revolutionary all-day lip color. Transfer-proof. Waterproof. Life-proof.

Revolutionary all-day lip color. Transfer-proof. Waterproof. Life-proof.

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Beautiful (Light Pink)
XOXO (Light Rose)
Adore (peachy rose)
Sweetheart (hot pink)
Romance (cool rose)
First Kiss (Cranberry)
+ 12 more
Color -  LOW STOCK

Please select a shade

Translation missing: en.products.product.price.sale_price
$22
Translation missing: en.products.product.price.regular_price

FAQs

Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic Wax, Isododecane, Polybutene, Ethylene/Propylene Copolymer, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl, Hydroxyhydrocinnamate, Copernicia Cerifera (Carnauba) Wax.  MAY CONTAIN/PEUT CONTENIR: Iron Oxides (77491/77492/77499), Mica (77019), Bismuth Oxychloride (77163), Titanium Dioxide (77891), Black 2, Ferric Ferrocyanide (77510), Yellow 5 Lake, Blue 1 Lake (CI 42090).

To create a sharp, defined look, glide 1440 Eyeliner along the lash line and waterline.

For a more diffused, smokey eye, use a small brush to soften the line and diffuse the color along the eyelid.

Once the formula sets (30 seconds) it is waterproof, transfer-proof, budge-proof and smudge-proof.

Pro Tip: For an instantly brighter and widened eye look, you can use the shade Icing to line the waterline.

1440 Longwear Eyeliner comes in 6 gorgeous and versatile shades.

  • Liquorice is a rich jet black.
  • Kalamata is a deep brown.
  • Brown Sugar is a dark terra cotta.
  • Icing is a soft pink.
  • Olive is a bold evergreen.
  • Oyster Blue is a pearlescent slate.

1440 Longwear Eyeliner lasts for 1440 minutes - that’s 24 hours!

All 1440 Longwear Eyeliners have vibrant, pigmented colors that work beautifully on all skin tones.

1440 Longwear Eyeliner is designed for all skin types, including sensitive skin. But it’s always best to test a new product on a small patch of facial skin first - particularly if your skin is prone to allergies or reactions.

REVIEWS

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